Google, Facebook and Microsoft against spam

Google, Facebook, Microsoft, LinkedIn, Yahoo!, AOL and other large Internet companies announced Monday it will join efforts and work to combat spam and scams on the web .
To combat spam and undesirable and cyber scams (' phishing ') seeking to obtain passwords and other personal data , these and other companies associated with Bank of America and the e-commerce company PayPal , among others, in order to find joint solutions.
The big Internet companies announced also the creation of DMARC (Domain-based Message Authentication, Reporting and Conformance, in Spanish: Authentication, Reporting and Compliance Posts by Dominion), a technical working group which has already been 18 months private partnership to try to reduce spam and scams that abound on the web.
Through a statement, the director and manager of the department DMARC initiatives to protect the customer in PayPal, Brett McDowell , said:
"Scams through emails daily affect millions of people and companies , resulting in a loss of confidence that the consumer gives to email and the Internet generally . "
"The industrial cooperation, coupled with technology and consumer education is crucial to combat scams."
So companies that make up the alliance of DMARC are proposing to senders and recipients of emails some authentication standards in order to prevent theft of confidential data and make counterfeiting more difficult email accounts .
Today, companies that provide email services must rely on "complex and imperfect process to separate legitimate messages sent by authenticated but not the owner of the domain, from fraudulent, sent by fraudsters," the statement DMARC.
Hence the alliance between the Internet giants: Google, Microsoft and Yahoo!, AOL, Bank of America, Fidelity Investments, PayPal, American Greetings , Facebook, LinkedIn , as well as providers of email security as Agari, Cloudmark, eCert, Return Path and Trusted Domain Project .